Although article marketing may simple like a simple enough task, there are quite a few particulars once you get into the meat of making your article SEO friendly and highly effective.  This statement however is not meant to frighten you away from using article marketing as a powerful tool, but instead to educate you on how to make sure that your time and efforts truly pay off.  By following a few simple rules you will see a much larger return than if you simply write an article and post it hoping for dramatic results. In fact, if you have published an article, or a few dozen and not seen any positive ranking results from your efforts chances are you have failed to follow a few of the basics that are elementary but important.  For instance, when it comes to successful article marketing proper placement is a vital tool.  A few quick hints about the structural nature of your article construction and you will be well on your way to making a turn around on your time investment or your monetary investment if you outsourced the task to someone else. The best place to start is with the basics, which means taking a good look at your title and the construction of your title key phrase in the introductory paragraph.  First off, your title should always contain your keyword phrase at the beginning instead of the end. While it may be tempting to write something catchy such like The top ten tops for dog training you can bark about, the phrase Dog training: the top ten tips will actually do better for you. The reason why is because you want your title phrase near the beginning of your title so that search engines correctly identify it and see it.  In the same way, you want to place your title phrase within the first hundred characters of your article.  While these tips are simple, they can make all the difference.  Follow the same rules when it comes to the rest of the paragraphs in your piece and your headings and subheadings and you will be much closer to reaching your final goal of excellent rankings simply from article marketing.

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Article marketing for dummies