And the Online Shopping Winner Is…
Posted on December 23rd, 2009 in Social Media | Comments Off
I know you’ve been waiting with bated breath all holiday season to find out which of the made-up online shopping holidays would be the winner—Cyber Monday for the first time ever? Green Monday again? Brown Monday? Purplish-Blue-Like-a-Bruise Monday? Sadly, none of the above. Nope, it was some no name: Tuesday, December 15 . Coming from behind, that all-but-forgotten day of the week topped the online revenue charts for the first time with $913M in sales. That’s right, nearly one billion dollars in revenue online in one day—and yes, that would be the record for the most online spending in a single day, ever. 2009 Holiday Season To Date vs. Corresponding Days* in 2008 Non-Travel (Retail) Spending Excludes Auctions and Large Corporate Purchases Total U.S. – Home/Work/University Locations Source: comScore, Inc